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LETTER: Replacing some phrases on local television

To the Editor: We've now endured multiple years of national and local media personalities telling each other they're "absolutely right!" and the slooowly moving background. Thankfully, they're waning. Do you remember the deliberately jerky camera...

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To the Editor:

We've now endured multiple years of national and local media personalities telling each other they're "absolutely right!" and the slooowly moving background. Thankfully, they're waning. Do you remember the deliberately jerky camera work 15 years ago? What's next?

We know that in the interests of simplicity, or efficiency, or some might say, "dumbing down" quantitative adjectives like "one; two; three some, many; number of; several; numerous" have been replaced with the universal word "multiple."

After monitoring multiple KELO newscasts, I"ve identified multiple phrases that could be replaced with a simple "at some other time": "After the break; coming up; tonight; later; coming up in just a few minutes; stay tuned for; we'll stop in; just ahead; still to come; coming up next; when Keloland returns; when we come back: join us tomorrow; we'll have reaction; in just a moment; find out; be sure to join me tonight; in a few moments; coming up after the break; coming up later today; details are ahead; in just a moment; a little later."

All the preceding can be replaced with "at some other time."

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Jack H. Mueller

Chamberlain

Related Topics: TELEVISION
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